your internal makeup, your personal DNA. To develop a stronger sense of character, get to know yourself - assess, evaluate and correct.
your mental ability to conceive or perceive. Internalize and lead a concept until it is expressed through your vision. The company's results are your feedback.
Credibility;
your personal integrity, a mirror of your actions as opposed to words.
Courage:
the inner strength required to overcome obstacles and move your business toward your vision.
Communication:
the ability to translate your vision into actions.